The Objective Blog

Keep up with what we're thinking, reading, and doing.

Google Patent Filing Reveals Ranking Secrets

Google's patent filing earlier this spring unveiled many closely-guarded secrets about their highly-regarded search and ranking algorithms. Search Engine Optimiz

August 29, 2005 August 29, 2005

Microsoft Announces RSS Support in Longhorn

Microsoft's announced support for RSS in Longhorn holds several interesting points for the advertising world. If you're completely new to RSS, click here to read

August 26, 2005 August 26, 2005

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Ready? Set? Deploy?

Introduction The big day has finally come. After months of planning meetings, design iterations, and development efforts, your web application is ready for laun

March 16, 2020 March 16, 2020 - by Casey Harding

Accurate vs Expensive

For over 15 years now we've been taking people's ideas and turning them into reality. Designing and developing so many products has given us the opportunity to l

June 18, 2018 June 18, 2018

MVP is a Relative Term

We talk to a lot of potential clients who have heard or read about the concept of a Minimum Viable Product (MVP). Thanks to the lean startup methodology, startin

April 27, 2018 April 27, 2018